Hello All! I own a small business and we have recently started to air commercials on local cable. So far they have just featured my wife and me but I want to move up a little and instead of doing the car commercial type do an actual commercial featuring actors and such.
My video production guy is a newbie as well. He is actually a photographer that has wanted to break into video so he has been helping me with my commercials at a very low cost. I think they have turned out well for what we are doing. You can see them here:
http://youtu.be/9rtCH7uGxlM
http://youtu.be/Js4ZJScM830
I need some information and suggestions. I have the script for the next 30 second commercial. It is going to feature a lady fixing dinner for her dog. There will also be a male role. We have the location and a date. The commercials air on local cable for the northwest side of Indy, Carmel and Zionsville.
What should I figure on paying the talent? I figure it will take somewhere around 6 hours on a Sunday to shoot. We are newbie's, like I said, so we are slow and we experiment with different shots and such.
I know I need a talent release - anything else along the legal lines? The payment will be cash and since it will be under the threshold for the IRS, I won't have to do any taxes or 1099 forms on the actor.
What about makeup and such? Should I just figure that the actor will handle their own or do I need put that in the casting call - that we will not provide makeup and talent should have their own?



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